An old accepted truth is that there are no bad products, only bad prices. For those who are looking for graphics cards, there are bad and even worse prices available, in cases where products are available to buy at all. At the beginning of next year, however, the range will increase slightly, when the graphics card market is expanded with Intel as the third player.
Theoretical performance and early performance tests of the first generation Intel Arc card, codenamed “Alchemist”, suggest that the performance of the company’s top products can compete with Nvidia’s Geforce RTX 3070. Via the Chinese forum Baidu, Videocardz has now obtained a presentation image, where Intel top tier also price-wise goes up against RTX 3070 and AMD’s Radeon RX 6700 XT. This means a maximum target price of just under $ 500.
Whether the image comes from an official Intel presentation is unclear, why the information should be taken with a handful of salt. Videocardz, for example, remarks on the lack of “RX” in the product names from AMD as a strange mistake, while the mention of a Radeon RX 6500 XT card is also surprising. It is worth emphasizing, however, that the image was created before the launch of the RX 6600 XT, as the power output is described as unknown. The unveiled RX 6500 XT is therefore probably only a qualified guess from the creator of the image.
The presentation image leaves some open for interpretation, where Intel’s column contains only two DG2-labeled variants with the names SOC1 and SOC2. This may mean that the company releases two graphics cards and that the price level and power consumption have not yet been nailed down, something which, however, goes against many previous information. The alternative is that Intel plans to use two graphics circuits as a basis for several graphics cards in different segments, where the top circuit is housed in graphics cards in the range of 300-500 USD. Simpler cards with SOC2 base range from 100 to just over 200 USD.
Intel Arc prices in line with the Radeon RX 6700 XT and Geforce RTX 3070 can be put into perspective with the official Swedish target prices, which are SEK 5,099 and SEK 5,625, respectively. That these prices have only been used for a few cards is another five, but can be seen as an indication of what Intel has in its sights.