SEGA announces an investment of $ 882M for its “supergame” initiative

During the company’s latest financial result, the Japanese publisher SEGA revealed that it will study the possibility of investing close to $ 1 billion on its game development capabilities for years to come, including the possible acquisition of other game companies.

Most interesting of all, the company has committed to launching a new “initiative” this year.supergame“, a medium and long-term strategy aimed at creating a”great world title“focused on the pillars of” global “,” online “,” community “and” use of Intellectual Property. “In the company’s annual report, the parent company, SegaSammy, said that it would study the possibility of investing up to 100 billion yen$ 882 million) over the next five years to achieve his “supergame” ambitions.

Sega has one of the largest studio networks of any Japanese company. Since the acquisition of the British company Creative Assembly (known for the Total War series) in 2005, has acquired Sports Interactive (Football Manager), Relic (Age of Empires IV), Atlus (Person), Amplitude (Humankind) y Two Point (Two Point Hospital).

In SegaSammy’s annual report, he suggested that any future acquisitions would be considered based on how they can complement their current developers.

“The way people interact with games is increasingly diverse and the ecosystem is growing exponentially,” said Yukio Sugino, president of SEGA. “In this context, SEGA wants to go beyond the limits of conventional games and take on the challenge of creating super games that excite the gaming community, which is a network of diverse relationships.”

“Naturally, we project that the scale of investment in the development of these supergames will be considerable. We will have to incorporate new technologies and trends. To do this, we will have to invest from the perspective of developing the project portfolio and underpinning our value chains. . “

Finally, he stated that SEGA intends to increase the number of collaborations with other companies. These comments come the same week that SEGA has announced “a strategic alliance with Microsoft“, which will allow you to develop games using Xbox’s Azure cloud platform.

“I also have the feeling that our collaboration with other companies has been poor,” he said. “Now, in part to better respond to rapid market changes, we are increasing opportunities to be in communication with our various business partners.”

“Stronger collaboration has allowed us to improve the quality of games and gain ground in the development of new services and games. Of course, collaboration brings challenges. But backed by our strong brand recognition and a rich line of IPs, SEGA is in a firm position of strength. “

As Sega prepares this “super game,” it will also launch a number of new projects over the next five years, including a new shooter in a European study (probably Creative Assembly) and the “utilization of IP assets” in remakes, remasters and reboots of sagas.

via: VGC