While others lower their SSD prices, Samsung will raise them in 2022

Samsung Electronics is reportedly considering raising the prices of its own-brand SSDs in the first quarter of 2022, while other brands are cutting prices by 10% to attract more orders amid low demand.

As we already know Samsung is the largest NAND Flash chip manufacturer in the world, and in addition to producing its own memory chips, it also produces its controllers, which allows it to manufacture SSDs at lower prices than other companies, that is why it seems strange to us that at this time it increases prices while the rest of the industry It is lowering them.

Although it seems that the problem comes again from COVID, since with the recent outbreak in its factories in the Chinese city of Xi’an, the companies were forced to partially close their facilities. These factories are responsible for around 40% of Samsung’s global NAND production, and account for 7% of global NAND production.

But as before, companies have their tricks not to lower prices and continue to increase them, with a current low demand for SSDs, and a poor supply, it is a perfect excuse to increase prices …

Source: Digitimes