FIFA games pass to a better life, now they will be called EA SPORTS FC

We have to go back to October 2021 to remember that Electronic Arts (EA) had complained about the high price of the FIFA license for his famous soccer game. The reason, in short, is that the cost to access said license was multiplied by two. Specifically, it was asking more than 1,000 million years for four years of licensemore than double what they were paying until now.

Days later, the governing body of world football did not care about the threats, to the point that it said that it never liked EA as a partner, and that it hoped that another company would acquire its license indicating that it could be exploited in various ways to generate more income. We see the result today: the one that was going to be released as FIFA 23 will finally be called EA SPORTS FC 23. Its launch is scheduled for summer.

A New Era begins in July 2023 – After EA SPORTS makes the most ambitious FIFA of all time.

For football fans around the world.

I want to start by thanking this amazing community of over 150 million fans for helping build the world’s largest football entertainment platform – EA SPORTS™ FIFA.

After almost 30 years of defining the interactive soccer experience, we will soon begin an exciting new era.

Next year, EA SPORTS FC will become the future of EA SPORTS football. With our more than 300 licenses in the sport, we are ready to take football experiences to new heights, on behalf of all football fans around the world.

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Everything you love about our games will be part of EA SPORTS FC – the same great experiences, modes, leagues, tournaments, clubs and athletes will be there. Ultimate Team, Career Mode, Pro Clubs and VOLTA Football will all be there. Our exceptional portfolio of more than 19,000 players, more than 700 teams, more than 100 stadiums and 30 leagues, in which we have been investing continuously for decades, will be there, only in EA SPORTS FC. This includes exclusive deals with the Premier League, LaLiga, Bundesliga, Serie A, MLS – and much more to come.

This new and independent platform will bring a unique opportunity to create, innovate and evolve. This is much more than a symbol change – as EA SPORTS, we are committed to ensuring that EA SPORTS FC is a symbol of change. We are dedicated to reinvesting in sports in a meaningful way, and we are excited to work with a broad and growing number of partners to integrate new and authentic experiences that bring fun, inclusion and immersion to a global community of fans. I look forward to sharing more details of these plans in the coming months.

EA SPORTS FC will allow us to realize this future and so much more… but not before making our most ambitious game yet with our current naming rights partners, FIFA, for another year. We are committed to ensuring that the next FIFA is the best ever, with more features, game modes, World Cup content, clubs, leagues, competitions and players.

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We are incredibly excited to build the future of global football with all of you and look forward to sharing more about EA SPORTS FC in the summer of 2023. The future of sport is very big and bright and football fans are reaching every corner of the world. world. Global soccer has been a part of EA SPORTS for nearly thirty years – and today, we’re making sure it will be for decades to come.

We exist to create the future of football fans – be it virtual or real, digital or physical, everything is football. Thank you for your continued support.

“EA SPORTS is a long-term and valuable partner to the Premier League, and we look forward to continuing to work together in the new era of EA SPORTS FC” – Richard Masters, Premier League Chief Executive Officer

“We have a great relationship with EA,” said Bundesliga Chief Executive Officer Donata Hopfen. partnership. We look forward to seeing the Bundesliga and Bundesliga 2 within EA SPORTS FC.”

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“With a shared commitment to serving fans around the world, we look forward to continuing our partnership with EA SPORTS FC to offer gamers authentic in-game experiences featuring the club competitions they love” – Guy-Laurent Epstein, Chief Marketing Officer , Uefa

“Connecting football fans with their clubs, players, competitions and friends through digital experiences is the future horizon for football fans, and we are delighted to partner with EA SPORTS FC to bring these immersive experiences to fans of around the world” – Juan Emilio Roa, Commercial and Marketing Director, CONMEBOL

“We are delighted to continue and expand our long-standing partnership with EA SPORTS as we serve athletes at the intersection of sport, gaming and culture,” said DJ van Hameren, EVP and CMO, Nike Inc. “Our partnership with EA SPORTS FC It will truly increase the ways our communities can play and connect with sports.”