How to Use Facebook In-Stream Video Ads to Generate Profits
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Another of the great novelties and innovative resources that Facebook has are the In-stream ads in the videos. What are these ads and how do they work? It is advertising integrated into audiovisual content, in this way advertisers can ensure that their videos are seen for longer.
In-stream videos can appear after or in the middle of the main video, always after the first 60 seconds of the main video, and can be from 5 seconds to 10 minutes, if the user/client clicks on ‘keep watching’.
It is a solid tool that allows you to position your services, products, brands, entrepreneurship or talent, and obtain money through the social network. It has movement and sound to increase attractiveness and attract customers or followers. The in-stream they can appear on some Facebook live, remember that they are public.
If you are interested in the growth of your products or simply want to find out about the anuncios in stream and solve Facebook Watch video problems, in this post we are going to tell you how to do it and what are the requirements to take into account.
In-stream videos are distinguished from other types of advertising that are also recurring in social networks such as: discovery The bumper. They have a great particularity is to capture the attention of those who are consuming the main video, this is usually achieved through sounds / music and way of communicating.
The goal of creating this kind of videos is to be able to develop and achieve greater reach of the brand or product. To be able to publish this type of videos you must meet some requirements.
In order to earn money with in-stream ads you must be of legal age, this is logical, as advertisers seek to advertise on responsible and reliable pages and streams.
Having an active Facebook page is essential to be able to start generating income in this way. Make sure your Facebook Fanpage group is fully up and running.
All your videos must be published from the profile of the page to avoid any inconvenience with advertisers and Facebook. In this way, in-stream ads are better controlled.
One of the main requirements is to comply with the monetization policies for partners. This is like signing a contract in which you intuit all responsibility for your mistakes. Some of these policies are:
In addition to complying with monetization policies, it also you must meet the requirements of the videos on demand and live. Well, at the end of the day you are committing to do or act in a certain way for that extra income.
In order to monetize with in-stream ads, you must have at least 10,000 followers on your Page. This is logical, since you need to have followers to show them the ads.
Last but not least, you will need to use a general language on your Facebook page, so that the ads have more relevance and are understood. It is also essential to be in a country where you accept the terms and conditions of Facebook ads.
Videos on Facebook can be monetized, the pioneer in these areas was YouTube, but Facebook came looking for competition. For this, the first condition is that the video exceeds 3 minutes, and is monetized after a certain number of reproductions per minute made by users.
The time spent watching the video. The strategy is to get users to spend at least one minute in our video, in this way you can optimize and increase your profits.
To add earnings you can activate in-stream ads on your live streams. For this step you must comply with monetization requirements, once Facebook has verified this condition, you can choose whether or not to have in-stream ads during your live. To activate them you can follow these steps:
You may be a bit tired of the in-stream ads in your Facebook videos and therefore consider disabling them or remove them. As we always say, no option is irreversible. To disable in-stream ads you must follow these simple steps:
In the event that you want to eliminate in-stream ads, either for various reasons, you simply have to follow the following steps:
We hope that this post has been of great help to you. we encourage you to create your ads in-stream on the social network Facebook and learn more about this great resource.
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