Block.one has announced it will inject $ 150 million to fund the Voice social media platform. The investment aims to increase the project’s independence from the parent company.
According to a press release released Thursday, Voice has already begun the process of gaining independence by hiring CEO Salah Zelatimo in January. A public beta of the social media platform was released last month.
Announced in June 2019, Voice aims to become a social media platform that does not allow the existence of boxes. The application aims to increase the authenticity in the social media space, by identifying the users when registering. After verification, users will receive daily Voice tokens which they then use to promote or reward certain posts. They can also earn extra tokens when they create original content on the platform.
Zalatimo said Voice is set as a true content market, and the user will fully control the content that will be promoted. Also, the members can sanction the inappropriate content:
“By designing a platform through which each user went through KYC verification, and the real identities are attached to the initially distributed content. The purpose is to empower users to interact in a real and direct way, ”
explained CEO Zalatimo.
By using tokens, Voice aims to improve transparency in the process of promoting content.
Block.one investment will facilitate the transformation of the platform into an independent entity, similar to the EOS blockchain created by the company.