The Ministry of Economic Development and VK extended support for small and medium-sized businesses

MOSCOW, Sep 1 — PRIME. The Ministry of Economic Development and the VK holding extended the program to support small and medium-sized businesses in all regions of Russia, RIA Novosti was told in the press service of VK. It is noted that businessmen will also be able to increase the advertising budget for promoting their goods on VKontakte.

VK explained that the key objectives of the program are to increase the digital literacy of entrepreneurs and help them work with technologies for business development and promotion.

It is specified that experts from the Ministry of Economic Development and VK are holding a series of training webinars where they share their experience and best practices in working with digital tools. In addition, as told in VK, small and medium-sized businesses can also double the advertising budget to promote their goods and services on VKontakte.

“In order to join the program, you need to contact the My Business Centers in any region of Russia until December 31, 2022 inclusive. An entrepreneur can increase the advertising budget by depositing 3 thousand or 5 thousand rubles into the account and activating a special coupon, after which the amount will double to 6,000 or 10,000 rubles, respectively,” the agency was told on VK.

As noted in the message, this measure of support is available only to those entrepreneurs who have not previously promoted their goods and services on VKontakte or did so for the last time more than six months ago.

The SME Support Program was launched at the end of June 2022, as part of which VK and My Business centers help entrepreneurs use digital tools to launch and promote a business online.